Hummer is a legendary American brand of car manufacturing. This brand was initially designed for the US Army but this brand got famous so soon that it became the iconic logo in a very short time. This brand starts to create Hummer models in red, black, and yellow colors when this brand went commercial.
This brand was started in 1992, and at that time it focuses only on military vehicles. This brand is part of the most well-known manufacturer of 4WD cars and also GMC. The logo is the main concern of the audience because a logo is the brand’s face.
The people who are very brand conscious must read this article because we are going to introduce you to the history and the importance of this logo. All the information will be helpful for you to choose this brand among others. Just keep on reading and get the information given below.
History And Meaning Of The Hummer Logo
It was established in 1922, and it has a very dramatic history with its ups and downs. When this company was started, it focused on making the military SUV, and High Mobility Multipurpose Vehicles. This makes the company popular in a short time but this popularity was not enough to grow the company as it should be. Due to this reason, this company has stopped all operations.
But this is a surprise for the Hummer Logo car brand that with General Motors Labels came back in 2020. The main point is that it has not come back as it was, but came with new additional features in models. The reborn Hummer Logo has not only the previous colors but in its portfolio, it also has 4 more models.
Font And Color Of The Hummer Logo
The Hummer logo is created with a unique and modern design. It is written in a bold sans-serif typeface, and the letters are in angular contours. This gives a strong mood and the font is close to one. The word Hummer is written in uppercase lettering.
The color of the Hummer logo is a visual identity of the brand. It is yellow and the edges are plain black and give the silver touch also. The Hummer brand is famous for its yellow color and its logo rather than logically should be iconic.
From The Years 1992-2010
The Hummer logo car brand is the most famous in the world for SUV car manufacturing. This brand has a very strong and iconic design for its identification. This makes the Hummer logo brand more prominent among other brands.
Its logo has no extra features because it has uniqueness in its simplicity. Its font is the same as the Franklin Gothic heavy font. It has sharp edges and thick straight lines. Due to its sharp edges, it seems that it has upper and lower edges with cutting corners.
Its logo adds power to the brand, and when it is placed on the car it gives a unique look to the car. A logo is the brand’s face and it represents the brand. Moreover, its symbol when placed on the car turns to a grey color and gives a little shadow to the symbol. This makes it more beautiful.
The Hummer logo is the reflection of the brand which was established as a military one. The simplicity of the logo is due to the brand’s popular colors; black, red, and yellow.
From The Year 2021-Now
When the Hummer logo brand was started again then, its logo was also changed. In 2021, the Hummer logo was reproduced. At this time, the iconic structure was maintained just the company gave a new touch to the logo. Now the logo is redesigned in a modern way with some elegance.
At this time, the logo is in black with an uppercase typeface. It has geometrical corners with thin lines. The brand comes with advanced features, and this is enough for people who love to have cars of this brand. The brand still uses the previous logo for the models of Hummer H2. Brands use this in different ways with its popular colors. It looks friendly and gives an outstanding look to the cars.
